Blogs

6 Places Where You Should Insert Dynamic Text In Your Landing Pages (But Probably Aren’t)

Dynamic text is all about personalization and relevancy, allowing you to quickly and efficiently deliver different content or landing page experiences to different users based on their search queries or specific needs. We mentioned dynamic text briefly in our blog about Single Keyword Ad Groups (SKAGs), where we talked about the value of pairing your…

Read More

9 Steps To Crush PPC With Single Keyword Ad Groups (SKAG)

When one of our B2B SaaS clients saw how quickly we increased their lead volume using paid search, they wondered if our results were real. Our lead volume skyrocketed the company CEO told us. The results were real. And while the customer may have been surprised, we weren’t. That’s because changing up your paid search…

Read More

9 Ways To Use Your Competitors’ Negative Reviews Against Them

As a business owner, your companys success doesnt just depend on what you do well or how amazing your product is. Its also how you deal with things that go wrong and how you respond to unhappy customers. Did you know that more than 90% of unhappy customers wont do business with you again? Because…

Read More